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We're always keen to hear your stories about how our tools and methods have inspired new ideas, sparked your creativity, or helped you develop new products and services. feel free to share your experiences on socials or send us a message at steamhouse@bcu.ac.uk
Thursday 27 April 2023
09:30am - 17:00pm
STEAMhouse, Belmont Works, Cardigan St, Birmingham B4 7RQ
LinkedIn Level Up workshop is mainly for B2B based businesses that have sales teams who are selling service or product to key decision makers.
The session will go through a step by step strategy on how to utilise LinkedIn as an online networking tool, by growing and building relationships with key decision makers via a set and proven strategy, that by passes the gatekeepers, so that you can make the sale without cold calling, without having to spend money on LinkedIn Sales Navigator and without harassing your key decision makers via LinkedIn InMail and being ignored.
We will also demo how to set up a basic LinkedIn ad campaign.
At the end of the session all attendees will all receive a LinkedIn Strategy Guide that they can take away with them and implement into their marketing.
The entire session requires attendee participation, however the second half will have attendees, actioning and implementing the learning provided within the session, this will allow them to have achieved set goals by the end of the day and established positive habits that they can continue to adopt into their overall future marketing strategy.
Workshop running order:
This workshop is being delivered by Famous Wolf in partnership with Higher Level Skills Match, which is part-funded by the European Social Fund.
Lunch and refreshments will be provided at this workshop. If you have an dietary requirements, please email hlsm@bcu.ac.uk by Friday 21 April so we are able to pass this onto our catering team.
About the presenter
Rudy Heywood is the founder of award winning digital marketing agency Famous Wolf Group Ltd.
He launched Famous Wolf Group in 2019 and has over 12 years experience in the digital marketing and advertising industry.
Famous Wolf provide digital marketing services to national and international companies.
The second company Rudy owns is Famous Wolf Social Media E-learning platform, specially designed for micro businesses and SMEs, who would like to learn how to build their brand identity digitally and generate sales via social media.
Rudy built the FW social media e-learning platform during the pandemic, as he noticed that micro businesses and start ups were struggling with; a lack of knowledge in digital marketing, unable to afford agencies fees, as well as traditional marketing failing them.
Rudy built the FW platform as a subscription model, where users can sign up, contributing a small monthly fee to access the online learning so that they can implement what they’re taught and gain the success they require. Since launching Famous Wolf have supported over 100 businesses.
Rudy Heywood is also a keynote speaker, delivering over several keynotes and sat on numerous panels across the UK regarding business and digital marketing.
Rudy is a well known podcast host and presenter, plus proud member of BNi sunrise Birmingham which is the largest networking chapter in the UK and they pass over £7million in business each year.
He also sit on the employment board for South & City College Birmingham.
To learn more about Famous Wolf Digital Marketing Agency go to: www.famouswolf.co.uk
Location details
The workshop is located on the ground floor of STEAMhouse, however if you require any additional support, the team will be on hand to help. You can also contact us ahead of the day for any further information or if you have any questions/concerns.
For information on disabled parking, the FAQ section located at the bottom on Millennium Point website details all information on this: https://www.millenniumpoint.org.uk/getting-here/
State Aid
The workshops are available free of charge but the equivalent cost of delivering them would count as state aid at full market rates. All companies in the European Union are entitles to receive up to 200,000 Euros in government aid in a 3 year period under State Aid de minimis regulations. If you would like more information regarding State Aid please visit: https://www.gov.uk/state-aid